The Swag Pro Blog
Insight on how to effectively use swag
Insight on how to effectively use swag
Latest Updates
Latest Updates
How Strategic Teams Use Swag Kits to Boost Sales and Employee Engagement
Most companies already use swag, but many are missing opportunities to use it strategically. In many organizations, branded merchandise is…
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How Digital Gift Cards Support a Versatile Gifting Strategy
Digital gift cards are the perfect solution for those corporate gifting occasions that call for enhanced convenience, versatility, or speed….
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How to measure event success
So you’ve decided to attend or sponsor some events. (Or if you haven’t, read this to figure out if a…
Custom branded boxes: ideas and best practices
Want to make an outstanding first impression? Whether you’re sending a welcome kit to a customer, a new hire kit…
Are trade shows worth the cost?
I answered this question on Quora and wanted to give it a more in-depth treatment here. I’ll share why trade…
On SiriusDecisions Summit and…getting uncomfortable?
We’re in the final stages of planning our first ever attendance at SiriusDecisions Summit in Austin, and I’m beyond pumped….
Should you send food or drinks as corporate gifts?
You’re on the hunt for some great presents for your customers, and you’re entertaining the thought of gifting food or…
Event planning dos and don’ts: What we learned from SaaStr Annual
Event planning is no joke. We just attended our first major conference earlier this month, SaaStr Annual in San Jose….
4 promotional products trends we saw at the PPAI Expo
We just attended PPAI’s annual conference in Las Vegas, host to thousands of promo products distributors and suppliers. Among the…
What is swag?
In a business context, swag (sometimes spelled “schwag”) refers to branded merchandise. The non-business-related meanings may refer to one’s innate…
Real-life swag campaign example: Peloton
You’re probably familiar with swag, but the notion of a ‘swag campaign’ might be slightly more foreign. I’ve shared a…