The Swag Pro Blog
Insight on how to effectively use swag
Insight on how to effectively use swag
Latest Updates
Latest Updates
The Hidden Cost of Event Chaos: How to Simplify Your Booth Setup and Why It Matters in 2026
From trade shows to road shows and recruiting fairs, B2B brands are investing heavily in in-person experiences again. But behind…
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How Digital Gift Cards Support a Versatile Gifting Strategy
Digital gift cards are the perfect solution for those corporate gifting occasions that call for enhanced convenience, versatility, or speed….
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What is swag?
In a business context, swag (sometimes spelled “schwag”) refers to branded merchandise. The non-business-related meanings may refer to one’s innate…
Real-life swag campaign example: Peloton
You’re probably familiar with swag, but the notion of a ‘swag campaign’ might be slightly more foreign. I’ve shared a…
Unique swag ideas (your competitors AREN’T using!)
Innovative companies want unique swag ideas; they’re tired of the same boring pens and cheap tchotchkes. Whether you want to…
10 unusually creative swag ideas
Branded swag with a creative twist allows your audience to flex the right side of their brain and take a…
10 summer swag ideas to try now
Branded summer swag gifts let your audience have fun in the sun long after an event and nicely complement other…
4 great company swag ideas for 2019
No matter the time of year, great company swag ideas are always in season! Customers ask us weekly how other…
How Zeel nets 10-15% more signups with swag
This will be a quick read for any of you who have never used swag to drive more signups or…
7 ways to use marketing swag to smash your revenue goals
Marketing swag, or schwag, often sports a poor reputation. If you’re in Marketing or Sales, you might not view it…
Pets deserve swag love too
Nothing says I get you quite like swag for the cats and dogs on your team. And with so many…