Printfection Blog
Insight on how to effectively use swag
The Printfection team blogs on the latest trends
Make your t-shirts stand out
Whether you want to increase awareness, support brand loyalty, or just bring some joy to an event, T-shirts are a perfect choice. Of course, while T-shirts are the quintessential “startup swag” item, they can also be a powerful branding tool for any company. And with a little thought and intention from your design team, they can…
How to choose promotional merchandise for your next event
Conferences, trade shows, and events are a great way to meet your customers and prospects and spread the word about your products and services. What better way to increase engagement, spread your brand, and connect with your customers, than with awesome event swag?! The Printfection team has pulled together a list of our top-selling items…
Five key attributes to take your swag to the next level
Everyone wants cool swag. But how do you ensure your swag really hits the mark? Here at Printfection we’ve seen our customer’s success (and failure) with swag. We’ve learned that cool swag isn’t just about trendy items. From this experience we’ve developed the Printfection Swagolosophy. The Printfection Swagolosophy Cool swag — Represents your brand…
What is swag management (and why you should even care)
Swag management is hardly a popular term on Google. Yet, most companies are already managing swag today — and doing it better can lead to tremendous benefits in saved time and increased revenue. Unfortunately, the term ‘swag’ often causes confusion, so let’s first clear that up. b By swag, we’re referring to promotional merchandise, or…
Our team’s take on the top five trending promotional merchandise items
Picking out your promotional merchandise can be tough. That’s why we pulled together the experts at Printfection and asked them about the top trending promotional items they see day-to-day. From lists of items specific to a technology-centric audience to really great t-shirt ideas, we’re always impressed with our merchandise team’s knowledge. Here’s just the tip…
Rethinking how customers start campaigns
Today’s web apps commonly overlook if a customer knows what’s going to happen when they start the service. They tell the customer why to use the service, but not what will happen once they start. And face it, even if you have the perfect product, it won’t matter if the customer can’t start somewhere.
Give swag to the right people
Like most people you’ve probably received a piece of promotional merchandise from a completely random company at some point, even if it was only a pen. If your experiences have been anything like mine, you’ve never given the merchandise or more importantly the company, a second thought if it wasn’t relevant to you. As with…
When it comes to your swag, make it quality
I think there’s a bit of an impulse to be cheap when it comes to buying swag. Of course you’re worried about costs spiraling, and you’re thinking, well if I’m giving this away for free everyone’s going to take it. Which is true- people will grab pretty much anything that’s free but they’ll probably never…
Startup shirt roundup
Let’s end the week with something easy on the eyes, shall we? Check out these awesome startup threads, found through a quick search on the Internet:
Upgraded giveaways to delight your customers
Have you used our awesome Giveaway feature yet? If not, you should! We’ve just improved our Giveaways interface, making it even easier for your customers to redeem your swag. Check out the intuitive step-by-step process we designed, which guides folks through redeeming their gift in just two simple steps. (Per usual you can still brand the Giveaway…