Printfection Blog
Insight on how to effectively use swag
The Printfection team blogs on the latest trends
10 summer swag ideas to try now
Branded summer swag gifts let your audience have fun in the sun long after an event and nicely complement other seasonal marketing campaigns. From logo-adorned sunglasses to refreshing cocktail kits, these promotional products are both seasonally appropriate and functional. Whether summer makes you think of sandy beaches, grilling outdoors, camping, or simply relaxing in a hammock…
4 great company swag ideas for 2019
No matter the time of year, great company swag ideas are always in season! Customers ask us weekly how other fellow users are using swag to create kick-ass campaigns. So, we’re sharing 4 of our favorite ideas we’ve seen put in action. But before we jump in, let me share the secret ingredient to a…
How Zeel nets 10-15% more signups with swag
This will be a quick read for any of you who have never used swag to drive more signups or acquire customers. We recently connected with Printfection customers Skyler Rogers, Zeel’s Director of Operations, and Eva Carey, their National Community Director. Zeel provides massage on demand in 85+ markets and has a community of therapists…
Event Packing — What it is and what’s changed
Event Packing: A key to less headaches at trade shows. Ever worked an event booth? Then you know the pain and panic of frantically rifling through a disorganized box of swag to find the right size t-shirt while your prospect or customer waits on the other side of the table. The trick is to separate,…
7 ways to use marketing swag to smash your revenue goals
Marketing swag, or schwag, often sports a poor reputation. If you’re in Marketing or Sales, you might not view it as an incredibly strategic or important part of your success. But that mindset leaves serious money on the table. Here are 7 ways you can use marketing swag to smash your company’s revenue goals –…
Pets deserve swag love too
Nothing says I get you quite like swag for the cats and dogs on your team. And with so many pet-friendly offices spaces, Spot shouldn’t be left out. That’s why Printfection now has a Pet Category (Scroll to the bottom or choose the pet category in the upper right). For many of your employees, prospects, and…
Make your t-shirts stand out
Whether you want to increase awareness, support brand loyalty, or just bring some joy to an event, T-shirts are a perfect choice. Of course, while T-shirts are the quintessential “startup swag” item, they can also be a powerful branding tool for any company. And with a little thought and intention from your design team, they can…
How to choose promotional merchandise for your next event
Conferences, trade shows, and events are a great way to meet your customers and prospects and spread the word about your products and services. What better way to increase engagement, spread your brand, and connect with your customers, than with awesome event swag?! The Printfection team has pulled together a list of our top-selling items…
Five key attributes to take your swag to the next level
Everyone wants cool swag. But how do you ensure your swag really hits the mark? Here at Printfection we’ve seen our customer’s success (and failure) with swag. We’ve learned that cool swag isn’t just about trendy items. From this experience we’ve developed the Printfection Swagolosophy. The Printfection Swagolosophy Cool swag — Represents your brand…
What is swag management (and why you should even care)
Swag management is hardly a popular term on Google. Yet, most companies are already managing swag today — and doing it better can lead to tremendous benefits in saved time and increased revenue. Unfortunately, the term ‘swag’ often causes confusion, so let’s first clear that up. b By swag, we’re referring to promotional merchandise, or…