Run t-shirt giveaway contests across multiple social media platforms to attract new customers!

 

As a marketer, there are a probably a ton of different social media spaces like Facebook, Twitter, and Pinterest where you’re trying to grow your brand and attract new followers. The great news is that on any of these sites you can really easily engage and build your audience by running contests that include t-shirt and swag giveaways (need we mention you can easily create a giveaway through Printfection?!). Below you’ll find a couple contest ideas across each platform to get your creative juices flowin’…..

Fabulous Facebook Contests

  1. —Treasure Hunt: Argggg matey! Ask questions on your fanpage and provide clues/answer throughout your website (or on Twitter or Pinterest). To participate fans must answer the question with a comment on your status update. To be able to comment the participant needs to like your page first. People who answer the questions right get t-shirts.
  2. —Sweet Store Contest: Ask fans to share their favorite product of yours. The person who posts the one with the most likes wins and gets a t-shirt.
  3. —Keeping It Random Giveaway: Create a new tab with the Static FBML application and encourage people to like your page for a chance to win a t-shirt, which you’ll be giving out every few days at random times.
  4. —Dapper Design Contest: Ask your fans to help create a new t-shirt design. Encourage them to post on your Facebook fanpage. The one with the most likes wins and gets the t-shirt.

But don’t stop there! Push your giveaway even further by incorporate it into your Facebook advertising. You could run ads mentioning that people who like your fanpage will have a chance to win a free t-shirt on random days at random times. Or show off one t-shirt design option within your ad image and encourage folks to head over to your fanpage to vote and win it.

Take a behind the scenes peek at how to run a successful Facebook contest by checking out the Big Commerce case study here.

Twitterific Twitter Contests

  1. —Quirky Questions: Ask questions about your product and the history of the industry and users must answer using a hashtag. The answers need to be as creative as possible, and the winners of the t-shirts will be chosen by you.
  2. —Resounding Retweet: Explain you’re giving away t-shirts and encourage followers to re-tweet to win (only eligible to win if they follow you too).
  3. —Paparazzi: Ask people to photos relevant to your brand’s products using a hashtag for a chance to win t-shirts.

—Pinteresting Pinterest Contests

  1. Best Pinboard: Encourage people to create a pinboard of their favorite products you offer (or their favorite designs, or whatever is relevant to your company) and submit their board’s URL to your fanpage for a chance to win a shirt.
  2. —Repinnable Swag: Ask people to repin an image of your shirt for a chance to win.
  3. —Super Scavenger Hunt: Ask people to create a pinboard, give them a list of 5 things they need to find and add to it. Then they can submit their pinboard via Twitter with a hashtag.
  4. —Clever Board Naming: Ask people to submit names (on Twitter using a hashtag) for your pinboard where you’ll be posting your t-shirt photos & people wearing your shirts. The most creative one wins.

Whatever venue you decide to run your contest across, don’t forget to always bring it back home! Make sure you post on your own blog about the giveaway, to explain the details and increase the hype. Here’s a great example:

Now that you’re a multi-platform contest expert, head on over here to set up your giveaway campaign.